A Technique for Producing Ideas by James Webb Young
In 30 minutes this book will tell you everything you need to know about creativity. Don’t read this blog, just buy the book instead.
Making Things Better For Customers
In 30 minutes this book will tell you everything you need to know about creativity. Don’t read this blog, just buy the book instead.
Learn about the importance of observation, attention, and self-control, through the Bond-esqe lens of professional poker.
When you’re stuck in the inner processes of an organisation, being a customer can feel a lot like trying to complete a level of Mario.
Managing expectations well can relieve a lot of worry and stress. But the best companies do it in a way that creates fun and excitement, too…
A few weeks ago, I had an epiphany whilst playing my Nintendo Switch. It This game of monsters and mystical lands is far closer to real life than I’d expected…
One kitchen, several builders, and a reminder that organisations should be saving customers time, not demanding it.
My list of impulse lockdown purchases is impressive, and one reminded me that if companies make it too hard for customers to leave, then they’re unlikely to ever come back.