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johnJsills

Making Things Better For Customers

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Category: Customer Experience

Customer Experience Stories

Posted on August 9, 2017November 18, 2021

The Human Compass

How do you find real human insight? Explore what people say, do, search for, and shout about…

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Posted on June 14, 2017September 14, 2020

Design for the 99(%)

Want to give your customers a better experience? Maybe take a leaf out of Amazon’s book and stop treating them like criminals.

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Posted on March 22, 2017September 14, 2020

Power to the People

Want your customers to love you? Then start by making sure your employees at least like you…

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Posted on February 28, 2017November 18, 2021

Back to the Future

Looking for great customer insight to help come up with better ideas? It’s all in the…

timing.

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Posted on February 7, 2017February 18, 2018

(It’s not) All About the Money

Giving customers money when they complain will make them go away, but might also mean they don’t come back…

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Posted on January 27, 2017September 14, 2020

See No Evil, Hear No Evil… (guest post)

A good friend of mine shares his story about how his company lost touch with their customers, and are now reaping the rewards of finding them again…

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Posted on December 14, 2016November 18, 2021

Doubling the Dots

Want to come up with better ideas? Get more parts on the table…

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Posted on November 24, 2016February 18, 2018

The Effortless Economy

I was recently reminded of how crucial effortlessness is in creating a brilliant
customer experience, whether that company be an old dog, or a Silicon Valley pup full of new tricks…

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