Meaningless Measurement
We live in an epidemic of feedback requests. But rather than helping companies to understand their customers, it might be hindering them instead.
Making Things Better For Customers
We live in an epidemic of feedback requests. But rather than helping companies to understand their customers, it might be hindering them instead.
One kitchen, several builders, and a reminder that organisations should be saving customers time, not demanding it.
How do you find real human insight? Explore what people say, do, search for, and shout about…
There are many books written about new technology, and there are many books written about human nature. But this book manages to be one of the few that successfully combines both…
So Friends Reunited is no more. But it leaves us with lessons in social networking, online stalking, and the importance of keeping an eye on the trends shaping the world we live in.
The future’s made of Virtual Reality, surrounded by beard-less Hipsters and colourful socks. Here’s my summary of the 2016 trends reports…
I recently ordered a large plate of nachos. And that got me thinking about the need for certainty in our lives, whether as a customer, a career-planner, or a commuter…
This week, the biggest and brightest minds in global Behavioural Insight scurried across Westminster bridge and into the dark depths of the Park Plaza. Here’s some of the things I learnt…