Tag: Uber
The Myth of Customer Loyalty
As soon as a company stops being useful, customers leave. And that’s why customer loyalty is a myth.
Inevitable Innovation
If you want to keep up with your customers, stop delaying the inevitable and instead do something about it.
The Effortless Economy
I was recently reminded of how crucial effortlessness is in creating a brilliant
customer experience, whether that company be an old dog, or a Silicon Valley pup full of new tricks…
Trends Reunited
So Friends Reunited is no more. But it leaves us with lessons in social networking, online stalking, and the importance of keeping an eye on the trends shaping the world we live in.
Goggles, Heartbeats, and Novelty Socks. Welcome to 2016.
The future’s made of Virtual Reality, surrounded by beard-less Hipsters and colourful socks. Here’s my summary of the 2016 trends reports…
The Shifting Balance of Power
As customer-led becomes the norm for companies, what does that mean for the balance between customer and business? Clue: the customer isn’t always right…
Nudgestock 3 in Thirteen Quotes
Nudgestock returned with a new venue, but the same superb level of behavioural insight…
