The Way You Make Me Feel
If it’s true that the only thing that matters in life is how you make people feel, then what does this mean for a purposeful career and a customer-led company?
Author: johnJsills
Watching the Pennies
This week I bought an Apple Watch – and in my struggle to find a use for it, I was reminded of our skewed psychology of money…
The Myths We Need to Survive – Yuval Noah Harari
‘Sapiens’ tackles a few small questions about how the ability to create stories has shaped our prejudices, religious beliefs, and capitalist consumption. So perfect for some light weekend reading…
Design With The End In Mind
Once you see it, you can’t un-see it. Another example of the importance of certainty in the world of customer experience…
Revealing Preferences at BX2015
This week, the biggest and brightest minds in global Behavioural Insight scurried across Westminster bridge and into the dark depths of the Park Plaza. Here’s some of the things I learnt…
Three Lessons From the Future of Travel
What will travel look like in 2025? I’m placing my money on month-long holidays, entertaining airports, and try-before-you-fly…
The Shifting Balance of Power
As customer-led becomes the norm for companies, what does that mean for the balance between customer and business? Clue: the customer isn’t always right…
You Know You’re a Child of the 2010’s When…
This week, the future finally crash-landed into the present. So here’s a few sure signs that you grew up in the 2010s…
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